The Relationship between corporate brand, product brand, and buyer's decision of multinational company in Thailand [CD-ROM] : a case study of detergent powder product / Charin Rungdara

Thumbnail Image
File(s)
Author(s)
Other Contributor(s)
University of the Thai Chamber of Commerce. School of Economics
Publisher(s)
University of the Thai Chamber of Commerce
Date Issued
2006
Resource Type
Text::Thesis::Master thesis
Language
eng
Subject(s)
Keywords(s)
Degree Level
masters
Degree Department
School of Economics
Degree Grantor
University of the Thai Chamber of Commerce
Access Rights
Open access
Rights
This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
Rights Holder
University of the Thai Chamber of Commerce
Bibliographic Citation
Charin Rungdara. (2549) The Relationship between corporate brand, product brand, and buyer's decision of multinational company in Thailand [CD-ROM] : a case study of detergent powder product / Charin Rungdara..
URI